How to choose a stockiest for PCD Pharma operations?

Even after you have gained great experience in the pharma industry, your experience will always be limited to either marketing or distribution. Both are very different operations and require completely different skill sets and expertise. This is the reason why many Pharma marketing professionals who want to start their own Pharma PCD operations, prefer to […]

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Why is it necessary to choose a Pharma PCD Company with its own manufacturing facility?

One of the most important decisions while starting a Pharma PCD business is the choice of your company. If you go wrong while choosing you Pharma PCD Company then there is a risk that your business will not do well even though there has been no lack of efforts from your side. Most PCD pharma […]

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Differentiate or die:

Pharma franchise companies these days commonly do not concentrate on new molecule creation or any value addition. They typically work on the principle of manufacturing me-too products and making these products available for marketing.  Very basic marketing inputs are provided by the company in order to represent the brand. The thought process behind PCD pharma […]

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Non-Availability of stocks is Marketing Suicide for PCD Pharma Operations:

In the entire operations of a Pharma PCD marketing the most difficult process is convincing the doctors to write your brand of medicines.  This is because of the high amount of competition in pharma marketing. Many old companies have very old and strong relationships with doctors.  And many new pharma franchise companies have strong tie […]

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